Tuesday 24 January 2012

Our target audience

So I thought I would post a blog about our target audience slightly more in depth, and how our film relates and draws in our target audience!!


Our target audience is teenagers up to the age of young adults - we feel this is a good age for our target audience as when I researched it, it seemed to be this age group that watched and enjoyed thrillers the most. Our film is aimed at either gender - and I don't feel it will appeal to one gender more than the other at all. Our film is not aimed at any particular class of people, there isn't anything specifically in the film that higher or lower class audience members will relate to - therefore I don't feel it's aimed at any certain status or class.



We decided that in order to allow our target audience to relate to our thriller opening - we should use some teenage actors, therefore teenagers can relate to their age! I have put the children actors in average clothes that will make them come across to the audience like typical children from average working class families.

Also the family in the film have no mother or so it seems from the opening (of course this was not our initial intention however we worked around the actress playing the mum not being able to film and changed the plot slightly to make it work) however they still seem to be a close family who care for one another - our audience will be able to relate to this is as they can put themselves in one of the characters places in the situation that they are in and think how they would feel. This can relate to any age as there are various aged characters in our opening.


Overall I think our film will appeal to our target age extremely well as there are various aspects that can appeal to different people!




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